Where creative
brands (take off)
CREATIVE WEB, LAUNCH & EMAIL COPYWRITING SERVICES
Making “add to cart” the easiest decision your future clients will ever make
If you’re looking for “secret copy formulas” or “bulletproof sales hooks,” Brad the bro-marketer’s YouTube channel gotcha covered. But if you want anti-bland, anti-sleaze, creative copy that makes your future clients ‘x’ their other 12 tabs and choose you—bonjourno friend, you’ve arrived at your destination.
GOOD THING YOU’RE HERE 😉
Because no one reads
WHY LATITUDE LANE?
Anti-bland messaging
The biggest (legal) advantage you can have in marketing? Creativity. So while others rely on overused "I help..." formulas, icky sales tactics, and cringey hacks—I give your brand the the creative latitude it needs to stand out while everyone else is just standing by. And that includes…
Don’t tell anyone, but my pen is made with state-of-the-art anti-bland serum (ahem, creativity) helping sell your cool products through creative messaging, without the tired formulas.
Anti-sleaze copy
Manipulative sales copy? Hard pass. I know the best marketing doesn’t sound like marketing—it reads like a convo with your smart, witty BFF (who just so happens to be an pro copywriter).
Pro brand-world-building
I don’t just write words that’ll make your audience double take (and double buy). I build “omg-I’m-obsessed!!” brand worlds that your people actually want to live in. You’re welcome 😉
Writing creative copy for fun brands is kinda my thing
Because copy that’s fun to read is copy that sells.
With a marketing degree, an (un)healthy obsession with wordplay, and almost a decade of copywriting experience, I built Latitude Lane to be the go-to creative partner for entrepreneurs who want to create cool as f*ck brands with messaging that goes down smoother than two-for-one spicy margs on ladies night. And if that’s your vibe, I’d love to meet you.
SUP, I’M HOLLIE! FOUNDER & CREATIVE COPYWRITER FOR 8+ YEARS
BECAUSE THAT'S WHAT I DO BEST
I stay in my own lane: cheeky, conversational copywriting for creative entrepreneurs
(THE) SERVICES
Latitude Lane is not for everyone but that’s how I like it. I push boundaries, always risk it for the biscuit, and encourage you to do the same. Because when it comes to your brand messaging I believe in one thing: If it’s not packed with rad personality, it's time for a change.
So whether you’re a skilled-up service provider, product-based or creative business owner, we’ll work together to craft the best-in-class messaging strategy, website, launch and email copywriting that’ll make your boldest business ideas bankable.
The Copy Suite 🌴
website, email & launch COPY INTENSIVES
You want conversational website copy that books out your services? Check. Anti-sleaze sales page copy that sells? You got it. Monthly newsletters your subscribers cannot wait to open? Obvi. Your people are out there looking for your product or service right now—so let's make sure they choose you.
Make email marketing your bitch in 2025
email marketing program for service providers
Wish you started an email list, like, forever ago? Same. But it's *finally* time to make email marketing your number one revenue generator (without sounding like a MLM girlboss). Join the waitlist for my hands-on group program where you'll learn how to grow your list, nurture your hottest leads, and write fun-to-read emails for an entire year.
Get more newsletter opens with 50 creative subject lines
If your email open rate is lower than your Apple mouse battery life...it's probs because your subject lines need a little TLC. Download this free guide teaching you the dos + don'ts of email subject line writing + 50 lines you can snag for yourself.
50 free creative subject lines for creatives
MY (WORK)
Think your brand isn’t fun enough to sell out? Think again.
Latitude is behind the eyebrow-raising, head-tilting creative concepts, like… a sassy soy candle with major attitude. An anti-productivity planner. A “friends with benefits” sparkling water brand. Trust me, whatever you’re selling we can make it witty, creative, and fun (plus, we love a challenge).
But don’t take my (well-written)
word for it…
when it comes to standout anti-bland messaging, I kinda know what i'm doing...
“What Taylor Swift does with lyrics, Hollie does with copy.”
—Alexandra, The Productivity Zone
“One of the best investments I’ve made in 25+ years in business.”
— Rachel, Human’s Move
“Hollie helped me build *so* much more confidence in my work! Invest. You won’t regret it.”
—Melissa, Sunflower Design Co.
“The best voice of customer research ever + clever wordplay that’ll make your clients scroll, click, and buy.”
—Jen, Gemini Copy Co..
How to Come Up with Creative Campaign Ideas
If only there were free copy resources for creatives...
Read more ➔
Increase conversions by 300% with this 30-minute tip
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5 Ways to Write Personality-Packed Emails
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oh wait... there totally is
THE (copy) BLOG
Copy mentorship that feels more like friendship
If you need a little help in the how-to-build-my-dream-copywriting-studio department—I’ve got just the thing. This super fun, high-touch copy mentorship program will help you build a thriving personal brand, craft irresistible offers you (and your clients) will love, nail pricing strategies, and master your copy processes with help from someone who’s done it all before.
COPY MENTORSHIP FOR BUDDING COPYWRITERS
