Because ChatGPT and copy templates just aren’t cutting it anymore

POV: ChatGPT spat out one too many “Unleash your inner champion and watch your world shine” cringy website copy headlines. And cheesy puns? Gawd...

OR maybe you bought a sales page copy template… but it’s giving “I have more questions than when I started” vibes 🫠

If that sounds all too familiar…It’s finally time to “X” out of ChatGPT and forget the DIY, friend. Here’s the wallet-friendly, done-with-you solution you need to take your copy from good to freaking great.


I KNOW WHY YOU'RE HERE...

"Does this headline even make sense? will my audience understand what to do next?"

"There’s something off about my services page. But I’m not sure what it is—or what to do about it"

"Does my website even sound like me? How on earth do i sell without being salesy?"

"gah! I *thought* my sales page copy was pure gold. but it’s not converting. sos"

if that rings a bell i've got just the thing...

You know your copy should stop the scroll—not the sale. But right now, you can't help but wonder...

INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨

INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨ INTRODUCING THE COPY GLOW-UP ✨

Copy Glow-Ups be like...

EMILY | BOOTSTRAPPED WOMAN

"If you're an entrepreneur tired of staring blankly at their website copy, wondering if it's good enough, you need Hollie! I was ready to ditch all the overexplaining (and overthinking) and wanted to simplify my copy so I could actually connect with my dream clients. Seriously, this woman is a word wizard!

What I loved most about Hollie's "Copy Glow-Up" service is that she doesn't just tell you what's wrong, she gives you actual copy suggestions! So grateful for all of her help!"

"Not only did Hollie whip my website copy into shape, but she really took the time to understand my business and audience."

WHY BOOK A GLOW-UP?

In less than a week, you'll be able to...

Write copy that
actually gets read

Your website and sales page should do something—not just sit there looking pretty. I’ll map out exactly what goes where so your copy tells a story, holds attention, and actually converts.

Think like a copywriter without becoming one

You’ll get plug-and-play formulas and real examples customized to your brand to help you write. The best part? You’ll pick up the kind of writing instincts that make every future page easier to write (and way more effective).

Hit publish without second-guessing

No more overthinking, stalling, or rewriting the same sentence 17 times. By the end, you’ll have copy that sounds like you, sells for you, and makes your people actually want to buy.


"My new sign-up form is converting 3x better!"

rad clients, rad results

THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️

THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️ THE PROCESS 🗓️

Expert copy edits in just four days? Consider it done.

here's how our week will go down
from monday to THURSDAY

monday

Your brand persona questionnaire is due the Monday before our live call. This way, I’ll have plenty of time to read your answers, research, and prepare. 

TUESDAY

You can kick back while I dive into your questionnaire, analyze your website, sales pages, and socials, and nail down your brand’s vibe, POV, and voice. 

 WEDNESDAY

You’ll get a Google doc loaded with edits, custom copy formulas, examples and user design tips, plus a 30-45 minute video walkthrough explaining why I made those changes—so you can use them on future projects too!

THURSDAY

The fun part! After checking out my editing suggestions and walkthrough video, we’ll jump on a 60-minute Copy Glow-up call to tackle any lingering questions before you hit publish. (Drinks optional—but encouraged!).

When should you book a copy glow-up?

You’ve got a bunch of ideas for your website or sales page, but when it comes to actually writing it? (Jiminy) Crickets.

You DIY’d your copy, but now you’re second-guessing every word and need a pro to step in before you hit “publish.”

You want the benefits of working with a copywriter—without the “fully booked ‘til next quarter” wait times or $$$ price tag.

Your sales page or site sounds like a corporate robot. But you're a human being—and quite a funny one at that. 


The 3-step Copy Glow-Up process goes down smoother than your fave French rosé

HERE'S HOW IT WORKS:

Book your Glow-Up call below

Complete your brand questionnaire

Implement your badass copy

Click the button below and schedule your 60-minute audit call taken place on a Thursday that works for you. Then, pay your invoice and you're booked! No discovery call needed!

After booking your audit call and settling the invoice, you’ll get access to your brand questionnaire within 24 business hours. Just make sure it’s filled out by the Monday before our call.

With my edits in one hand and a celebratory cocktail in the other, you’re ready to publish your brand-new, polished copy. Cheers, bebes 🥂

DO YOU HAVE PAYMENT PLANS? +

Unfortunately, not for this service—it’s a one-time, pay-in-full arrangement. But if you’re in Canada, I accept Klarna, so you can break it down into monthly payments!

DO I HAVE TO HOP ON A CALL BEFORE I BOOK? +

Not at all! You can book your Copy Glow-Up right here, right now—no calls needed. But if you’d like to chat before booking, that’s totally an option. Feel free to send an inquiry, email me or slide into my DMs.

WILL YOU WRITE COPY FOR ME? +

No, this is *not* a done-for-you copy service. HOWEVER, I’ll provide formulas, copy templates and suggestions on how you can improve your copy. Then, you’ll need to implement these changes yourself.

ARE THE OTHER TIMES AVAILABLE FOR OUR AUDIT CALL? +

Our audit calls usually take place on Thursdays, but if that doesn’t work for you, please reach out to me and we’ll get you sorted!

HOW LONG HAVE YOU BEEN WRITING COPY? +

I’ve been writing professionally for 16 years (gawd has it been that long?!), with the last 8 focused on copywriting—4 in corporate/agency and 4 running my own business.

Don’t see your question?
Email me: hollie@latitudelane.com or send a DM @latitude.lane

Your questions answered

What the FAQ?