YOU'RE SUFFERING FROM THE CRAMPS OF CROSSED FINGERS, HOPING CHAT GPT WILL WRITE YOUR WEBSITE WITHOUT SOUNDING CRINGE AF
YOU'D rather watch paint dry in YOUR least favourite colour than write YOUR sales page copy
YOU BOUGHT *ALL* THE COPY TEMPLATES AND FORMULAS ON THE damn INTERNET, BUT YOUR SITE IS STILL NOT CONVERTING 🫠
you wanna become known for something in your industry, but blanking on what that "something" even is
you have no idea how to *sell* what you do sans 90s infomercial vibes
BECAUSE IT’S GOING SOMETHING LIKE THIS:
But right now, it feels like you need a fully-stocked minibar just to write your web, launch or email copy…
YOU are truly, madly, deeply in LOVE YOUR BRAND's DESIGN, BUT your COPY is giving helen from hr (corporate lingo)
HERE'S YOUR (COMPLIMENTARY) WAKE-UP CALL:
Not to mention a copywriter who’s damn good at her job, actually cares about your brand's success, and feels more like a creative partner than some random hire off of Upwork. When you book stay at The Copy Suite, you get all that and more—in just two weeks.
Your brand might start with a hot logo and a dreamy colour palette, but it shouldn't end there
You want cheeky, fun-to-read website copy? You got it.
Subscribers who actually open your emails? Obvi.
Anti-sleaze sales page copy? I’m talking dirty to you now, huh? 🤤
It’s time your brand’s voice matched your brand’s visuals. It's time to skip the stress lines over headlines.
It's time for a (copy) vacay. Good thing you're here 😉
Website Suite
core WEBSITE COPY IN TWO WEEKs | STARTING AT $3500 USd
Lost for words? We’ve got plenty. Like… “You’ve got a sale!” or “New inquiry from dream client.” Or our personal favourite: “Holy shit, how did you make my brand sound like THAT?!”
So if you're after website copy that’s equal parts clear and clever, creative and high-converting, persuasive and sleaze-free, it’s time to take the lane less marketed—and get your people talking. Good thing you're here. 😉
WHAT'S INCLUDED:
- 60-minute creative messaging kickoff call
- Mini brand voice playbook (Notion)
- 4 core pages of SEO-optimized copy
(home, about, service, contact) - 404 page blurb + pop-up copy
- Loom video presentation
- 2x revision rounds
PERFECT FOR:
- Service-based brands looking to get their core website pages done in a week. (Waiting 6 weeks? My squirrel brain could never)
- Creatives who refuse to settle for the same boring, copy-paste formulas everyone and their grandma is using
Launch Suite
sales page + launch email + AD COPY IN two WEEKS | $6500 USD
You’ve got wayyy better things to do than figure out how to say “buy now” seven different ways. You bring your brilliant program, course or product and I’ll come up with a creative campaign concept, a high-converting, fun-to-read sales page and launch emails that'll create an experience your audience can't wait to RSVP: TAKE MY MONEY 💸
WHAT'S INCLUDED
- 60-minute creative messaging kickoff call
- Long-form, SEO-optimized sales page for your course or program
- Fun, creative campaign concept (offer name, theme, taglines)
- Launch emails (up to 10)
- 2 Meta Ads (I.E: cold reach + retargeting)
- Loom video presentation
- 2X revision rounds
PERFECT FOR:
- Course creators who would rather watch paint dry in their least favourite colour than write their own sales page copy
- Educators, makers, and coaches who want launch copy that sells out their digital products without sounding like a cringe 90s infomercial
Email Newsletter Suite
email marketing in TWO weekS | $2500 usd
Posting on social media every day is exhausting—writing one email a week is not. And no, it’s not too late to start…but the time is now. Let’s level up your email newsletter game and finally start showing up for the (hottest!!) people who've signed up to hear from you—so you can make more sales than you ever would on IG.
WHAT'S INCLUDED
- 60-min messaging kickoff call
- up to 5 emails for your welcome sequence
- Personalized freebie ideas + strategy
- Freebie opt-in page copy (full page + pop up)
- 2x revision rounds
- Fully loaded Newsletter Hub + Planner (Notion Dashboard) packed with 50+ newsletter ideas, subject line swipe file & so much more (worth $197)
PERFECT FOR:
- Businesses ready to make email marketing their bitch in 2025 🔥
- Creatives who want to (finally) send consistent emails
- Busy peeps who can't be bothered to set it all up
Book a done-with-you Copy Day Trip
NEED A BUDGET-FRIENDLY OPTION?
Right now, a full-scale website or launch copy package is too much, and a copy template is too little. There’s gotta be a third bowl of porridge, right? You bet there is, Goldilocks.
Enter: a scaled-back, done-with-you version of the signature copy packages where I’ll get your copy started, you DIY the rest with my guidance.
Site Day Trip
Sales Day Trip
After our 60-minute brand messaging workshop, I'll write your SEO-optimized home page copy for you. The result? Full clarity around your offer suite, brand positioning (why your different) and the foundations of your entire brand messaging—done for you.
Then you'll take the reins and DIY your About and Service pages with copy templates, my custom ChatGPT, and video tutorials to guide you. This way, you can keep costs down while still getting the pro copywriter treatment.
We'll hop on a 60-minute kickoff call to discuss your program, course or product launch strategy. Then, I'll write your high-converting, sleaze-free, SEO-optimized sales page for you in just two weeks, flat. (Including 2x revision rounds!)
You'll also get launch email templates, a custom ChatGPT, and video tutorials showing you exactly how you can take your new sales page copy and write 8+ emails for your launch!
$2000 USD | timeline: 2 weeks
$2800 usd | timeline: 2 weeks
ALEXANDRA | WEBsite suite
Working with Hollie was the best decision ever! I'm now stepping into a new era of my business with mega confidence and excitement for all that is to come. The result is better than I ever thought it could be (and wayyyyyy better than anything I've ever been able to come up with myself). I have never been more excited or more confident in my messaging.
"I've had some pretty bad experiences with copywriters in the past, but Hollie broke that streak and I'm so darn happy I took the leap to work with her!"
RACHEL | copy day trip (home page)
"I always thought copy was something I'd figure out later. But after the clarity gained after working with Hollie...if I had my time back, it'd be the first thing I'd do as a business owner. The value is incredible and so grateful I found Hollie. If you want to be excited about the way you show up in your business again, look no further."
"Working with Hollie has been one of the best investments I've made in 25+ years in business."
RUTH | WEBsite + email suite
"I knew I wasn't showcasing my services to their full potential, but big biz investments like copywriting can feel scary. Hollie was a complete joy to work with and I had absolutely no worries or concerns because I knew my website copy was in great hands!”
"What a fantastic return on investment. I now feel so confident (and excited!) about sending people to my website"
LISA, ISLAND SKINCARE | WEBsite suite
"I've worked with many designers, copywriters and larger marketing firms over the last 20 years—and Hollie's work is impeccable. I'm absolutely blown away by her attention to detail! Thank you so much!"
MELISSA | COPY DAY TRIP (HOME PAGE)
"I wanted to demonstrate my skills and offers in a more sales-led way without sounding sleazy. After working with Hollie, I now have a clear vision of what my copy should look like, AND where my business will go from here. It is WELL worth the investment and I totally recommend!"
"Hollie had the modern approach to copy I was looking for and she absolutely nailed it!"
Side effects of working with Latitude Lane may include...
WHAT YOU CAN EXPECT
uncontrollable nodding while reading your own website
an inbox full of actual ideal clients (not just your mom)
an alarming level of confidence when hitting “publish.”
a sudden urge to frame your About page, reread your emails just for fun, and wonder why you didn’t do this sooner.
and finally, you'll have a sudden distaste for corporate jargon. Proceed with caution 😏
step three: prep for our copy week
Here’s how we make a one-week copy intensive possible: Lots of prep. Before we start the copy party, you’ll submit your brand questionnaire, and we’ll hop on a messaging call where we'll dig into your brand’s dirty laundry—metaphorically, of course. That way, when your intensive week starts, I'm not scrambling—I'm writing your copy 🗒️
RECENT (WORK)
Being different pays. Just ask our clients.
We don’t do cookie-cutter. We don’t do boring. And we definitely don’t do blanding. If everyone’s zigging, we’re over here zagging—and turning heads while we’re at it. Because in branding (and in life), standing out is the whole point.
The best part? No unethical sales tactics, bland copy formulas, or sleazy persuasion tricks were used in the making of this messaging. Just strategy, creativity, and a dangerously good sense of humour 😏
Writing words that make your audience feel something (other than boredom) for 8 years
oh hey, I'm hollie! Founder + head word nerd at Latitude
After almost a decade of writing words that work for creative business owners, my approach is pretty damn simple: dive deep into what makes your brand different, throw out the templates, and infuse your message with wit and rad personality. Because 91% of sales are influenced by word of mouth—so let’s make them talk with brand messaging that sounds like no one else but you.
and if cost is your concern...
Technically, I don’t have an industry-related niche *gasps in business coach*. Instead, my niche is based on your brand’s personality and your passion.
So, if you’re obsessed with what you do AND want copy that feels like a convo with your bff—memorable, engaging and leaves you wanting more—we’re a match, no matter your niche.
Wanna spend less on copy?
Then spend better.
"What kind of businesses do you write for?"
"Have you ever written for [insert your industry here]?"
Are you gonna make me say it? Fiiine, I'll say it: You get what you pay for. Because one great copywriter can do the work of 10 good copywriters. Just ask most of my clients who have spent a pretty penny on copy only to hate it, and then pay $$$ to fix it. Moral? Do it right the first time.
or maybe you're asking...
but if you *really* wanna know... i've written copy for:
Brand Designers
Photographers
Psychologists
(Artists)
Skincare Brands
Lifestyle Brands
Clothing Brands
(& hopefully you)
Course Creators
Interior Designers
Social Media Managers
[Non-Profits]
You should totally saunter down Latitude Lane if...
You’ve got a rad sense of humour, aren’t afraid to think outside the box and want a brand that’s as creative as it is high-converting.
You've always written your own copy, but you're thinking, "It's about time for a professional to help me take it to the next level"
You need someone to untangle your thoughts and write copy that makes you think, “holy shit this is brilliant.”
You value a copywriter who's all in—someone who listens deeply and translates your vision into a voice you + your future clients will be obsessed with.
You want a copywriter who welcomes your honest feedback and won’t stop until you’re over-the-moon happy with your copy.
still on the fence?
Don’t see your question?
Email: hollie@latitudelane.com or send a DM @latitude.lane
Something on your mind?
WHAT THE FAQ
Want copy that’ll make your audience talk, swoon, and wolf whistle? Copy that.
RSVP AND BOOK YOUR CALL BELOW!
now booking JULY & AUGUST 2025
